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A purchase that can become a habit.

Recurring purchases and Premium memberships for your online store

For regularly purchased products, customers can choose a recurring purchase interval. You define eligible products, intervals and discounts. Terms are visible before enrolment and customers manage their subscription in their account.

Interactive demo

One product, two ways to buy.

Interactive example with invented data. It creates no orders, contracts or charges.

This simulation requires JavaScript. Explanations and terms remain readable on this page.

Home care kit · synthetic product

Purchase type

Shipping excluded. Future prices and availability must be checked: renewal prices are not fixed.

One-off purchase · Citrus · 1

Demonstration unit price
€59.90
Demonstration recurring discount
0% · €0.00
Illustrative product total
€59.90

Premium: try separate benefits

Annual programme, with an example name chosen by the store. Benefits apply during the paid period under stacking rules. This independent example does not combine recurring discounts, coupons or points.

On an example one-off purchase: €59.90. Free shipping from €50.00. No plan is activated.

Interactive example with invented data. It creates no orders, contracts or charges.

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One-off or recurring? The customer decides.

On eligible products, customers choose a one-off or recurring purchase. Variant, quantity and interval remain visible in the summary. The store offers intervals suited to its catalogue.

Price, availability and shipping are checked during purchase and at renewal: future prices are not necessarily fixed. From the catalogue to checkout.

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Clear terms, manageable renewals.

Frequency, financial terms and payment authorisation must be clear before enrolment. Customers manage renewals, pauses and cancellation in their account according to their status and accepted terms. Confirmed orders follow the normal order management process.

Material financial changes require fresh consent and authorisation. Stripe and PayPal are integrated and operational for store payments. Renewals offer the methods enabled for the merchant account under the terms accepted by the customer.

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Payments with Stripe, PayPal and Nexi

Stripe and PayPal are integrated and operational in the payment journey. Each store chooses which methods to offer customers.

BitHub is a Nexi partner. Nexi XPay supports recurring payments and subscriptions as well as one-off payments. Recurring payments require a suitable merchant profile, customer authorisation and the corresponding integration for the store. We help you choose and prepare the journey.

Explore XPay recurring payments

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A Premium programme with your store’s rules.

Premium is an example name for an annual programme: you choose its commercial name. Configure benefits such as a percentage discount or free shipping above a threshold. Benefits apply during the paid period and follow the store’s stacking rules.

Recurring purchases, Premium, points and coupons serve different purposes. The simulator keeps them separate and does not reproduce your store’s pricing. Explore loyalty.

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A complete journey, beyond a form.

The choice starts on the product page, continues through cart and checkout and remains manageable in the account. Administration connects eligible products, terms and renewals. These capabilities are implemented in the product and require configuration and testing before activation for each store.

Prepare settings and plan your launch.

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Which stores can use it?

Pet food, hair and beauty products, household supplies and other consumables are examples of products suited to repeat purchases. These are examples, not case studies. Your assortment, availability and commercial rules determine eligibility, without promises about renewal rates.

Frequently asked questions

The right
questions.

Must customers choose recurring purchases?

No. Where a product allows it, they can choose a one-off or recurring purchase.

Can the store set the purchase intervals?

Yes. You can configure the intervals offered for eligible products.

Do renewal prices always stay the same?

No. Terms may provide for recalculation at the current price. Changes and limits must be explained and authorised under applicable rules.

Can customers stop a subscription?

They can manage pauses and cancellation of future renewals in their account, according to status and accepted terms. Confirmed orders follow normal order management.

How do recurring purchases differ from Premium?

The former repeats the purchase of a specific product; Premium is an annual benefits programme governed by the store’s rules.

Which payment methods can be used?

Stripe and PayPal are integrated for payments. Recurring purchases and memberships depend on the individual merchant’s capabilities. Nexi XPay also supports recurring payments, requiring a suitable merchant profile and the corresponding store integration.

Next step

Enter the store.
Try it yourself.

Explore the demo store’s catalogue, products and purchase journey. Book a call to discuss your own project.